“On a Plate”
A creative activation connecting sport, food, and brand. We explore how elite athletes deliver under pressure, literally "putting it on a plate" for their teammates in high-stakes moments.
Tailored Price From: £50,000
Description
Unlock the connection between performance and hospitality. On a Plate uses everyday tableware as a powerful storytelling device to showcase the precision and teamwork of professional sport. From the perfect assist to the perfect meal, we bridge the gap between matchday action and brand experience.
This concept is highly flexible, designed for both engaging social content and immersive live activations. By placing your brand at the centre of this cultural crossover, we ensure you’re not just watching the game, but serving up the most memorable moments of the season.
Talent
Professional athletes (League 1 or higher)
Host to guide narrative and comedic tone
Optional influencer/fan integration for activation scale
Other Inclusions
Branded food and sport activations
Full production
Delivery management
Distribution planning across owned and social channels
Distribution Options
Additional options available on request
Impact Index
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This campaign builds an authentic, emotive bridge to a younger demographic of sports enthusiasts and foodies. By aligning with the established goodwill of professional clubs and idolised players, your brand is invited into the consumer’s "mental portfolio" of loved properties.
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The commercial outcome of this campaign is significant for the right brand, aassociating your product with the peak performance and elite lifestyles of professional athletes. This provides a premium platform for retail partnerships, consumer competitions, and direct sales-led messaging.
Additional commercial opportunities can be considered such as consumer competitions and sales led messaging.
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Initially focused on a single club partnership, this framework is built for growth. Expansion opportunities exist by increasing the number of clubs or elevating talent grades, allowing